{"id":4162,"date":"2022-11-22T13:29:22","date_gmt":"2022-11-22T13:29:22","guid":{"rendered":"http:\/\/www.r-tree.net\/vendi-at-ibm-ecosystem-2020\/"},"modified":"2022-11-22T13:29:22","modified_gmt":"2022-11-22T13:29:22","slug":"vendi-at-ibm-ecosystem-2020","status":"publish","type":"post","link":"http:\/\/www.r-tree.net\/en\/vendi-at-ibm-ecosystem-2020\/","title":{"rendered":"VenDi at IBM Ecosystem 2020"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>At IBM Ecosystem 2020 in Rome, IT&#8217;S.:.B2B presented VenDi, the digital seller based on IBM Watson technology.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">During the annual meeting dedicated to Italian Business Partners, R-Tree presented the Pennino project: an application built on VenDi technology and created through the collaboration between IT&#8217;S.:.B2B, SegnoProgetto, and Kjosul.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">VenDi becomes Pennino<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Pennino was developed for an Italian luxury pen manufacturer and is one of the first examples of a digital seller designed to support a complex, high-value product catalogue.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>VenDi<\/strong> fills the gap between an institutional website and an e-commerce platform. It helps people explore products, understand their characteristics, and receive guided support before the purchasing decision.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The project shows how conversational technologies and knowledge management can make product information easier to access, more consistent, and more useful for sales processes.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>At IBM Ecosystem 2020, IT&#8217;S.:.B2B presented VenDi, the digital seller based on IBM Watson technology.<\/p>\n","protected":false},"author":1,"featured_media":1436,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[22],"tags":[],"class_list":["post-4162","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>VenDi at IBM Ecosystem 2020 - R-Tree<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/www.r-tree.net\/en\/vendi-at-ibm-ecosystem-2020\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"VenDi at IBM Ecosystem 2020 - R-Tree\" \/>\n<meta property=\"og:description\" content=\"At IBM Ecosystem 2020, IT&#039;S.:.B2B presented VenDi, the digital seller based on IBM Watson technology.\" \/>\n<meta property=\"og:url\" content=\"http:\/\/www.r-tree.net\/en\/vendi-at-ibm-ecosystem-2020\/\" \/>\n<meta property=\"og:site_name\" content=\"R-Tree\" \/>\n<meta property=\"article:published_time\" content=\"2022-11-22T13:29:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.r-tree.net\/wp-content\/uploads\/2022\/11\/Screenshot-51.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"http:\\\/\\\/www.r-tree.net\\\/en\\\/vendi-at-ibm-ecosystem-2020\\\/#article\",\"isPartOf\":{\"@id\":\"http:\\\/\\\/www.r-tree.net\\\/en\\\/vendi-at-ibm-ecosystem-2020\\\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\\\/\\\/www.r-tree.net\\\/en\\\/#\\\/schema\\\/person\\\/af317c739e67f0e66e569e64b65aa140\"},\"headline\":\"VenDi at IBM Ecosystem 2020\",\"datePublished\":\"2022-11-22T13:29:22+00:00\",\"mainEntityOfPage\":{\"@id\":\"http:\\\/\\\/www.r-tree.net\\\/en\\\/vendi-at-ibm-ecosystem-2020\\\/\"},\"wordCount\":139,\"publisher\":{\"@id\":\"https:\\\/\\\/www.r-tree.net\\\/en\\\/#organization\"},\"image\":{\"@id\":\"http:\\\/\\\/www.r-tree.net\\\/en\\\/vendi-at-ibm-ecosystem-2020\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/www.r-tree.net\\\/wp-content\\\/uploads\\\/2022\\\/11\\\/Screenshot-51.png\",\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"http:\\\/\\\/www.r-tree.net\\\/en\\\/vendi-at-ibm-ecosystem-2020\\\/\",\"url\":\"http:\\\/\\\/www.r-tree.net\\\/en\\\/vendi-at-ibm-ecosystem-2020\\\/\",\"name\":\"VenDi at IBM Ecosystem 2020 - 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